Anticipating the future potentials of the area, the top men behind the successful dealership of Toyota Balintawak set their sights on the historic City of Manila. The area boasts of having seen decade upon decade of important events, and it would only be fitting to have a prestigious name like TOYOTA in the area. From the pre-war era up to the distant future, Otis Street has been the automotive row during earlier years. Since that time, there had not been a single TOYOTA dealer in the area, that is, until TOYOTA OTIS was born.